Hello, does anyone have any insights or research to share regarding how likely a person is to read through a website privacy notice/policy based on demography? Anything you can share on this topic would be greatly appreciated.
Kind regards,
Karin
Who reads privacy policies?
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HellenB
Hi Karin
I don’t think the number of people reading it is a particularly useful metric (unless there is something particular you are trying to prove to someone) because a privacy notice is the only inalienable right outlined in the GDPR – Art 13/14.
I always impress upon clients that they are a window onto the soul of their organisation and it gives people a very clear idea of how seriously you take looking after their information. It’s the first place I go when doing due diligence on potential suppliers and invaluable from a procurement point of view. A template legal document that doesn’t cover all of their activities is a real red flag.
This is a link to my favourite PN – if only I could get away with this – https://writershq.co.uk/privacy-policy/
Chris Roberts
Agree with both HellenB and Bgibbon. One of the other issues I see with many Privacy Notices is their readability. If you want your data ethics to be understood, I suggest the Privacy Notice is not written by a Commercial Lawyer with no experience with Data Protection. When I review Privacy Notices for my clients I run them through the Flesch Kincaid readability test tool to see how readable it is likely to be for the audience its aimed for. It’s usually not a good result! Here’s a link id you would like to know more about the readability tool. https://www.webfx.com/tools/read-able/flesch-kincaid.html
Barry Moult
Hi Karin
Not research in the true sense. I run a number if different courses which i talk about privacy notices.
I once had some feedback from a website administrator who had looked at the number of hits the privacy notice had had over the last 12 months – answer 5 (2 of them must have been mine as i looked at it as part of my prep before the meeting)
We as professionals me look at them, I doubt very much if the public take much notice of them.
As we know its a requirement as part of the 1st principle of GDPR,
I’m sure others will have a view.